Multi - Media Package
Sample Discussion Topic
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As a follow-up to the P.H.A.T. campaign, CANFit developed the P.H.A.T. multi-media package to encourage community-based organizations to use hip-hop to keep youth active and to educate them about the importance of healthy eating and physical activity.

Each package contains:

1. A 55 minute video that takes a unique look at nutrition and physical activity issues from the perspective of youth, local hip-hop talent, and sport celebrities (15 minutes) and includes a 40-minute instructional hip-hop dance routine.

2. A music CD that features 7 original tracks and a 10-minute workout mega mix.

3. A 36-page guidebook filled with information, resources, and discussion activities to help you incorporate nutrition, physical activity and hip-hop culture into your programming.

The package is designed to:

Help youth leaders
• Educate communities and youth about critical nutrition and fitness issues.

• Inspire communities and youth to facilitate discussions about nutrition and fitness topics.

• Keep communities and youth active through participating in hip-hop dance.

Help youth
•Identify eating and physical activity behaviors that contribute to poor health and good health.

•Discuss their own habits and beliefs on nutrition and fitness issues.

•Be motivated to improve their eating and physical activity behaviors, specifically drinking less soda and more water, being more physically active, and trading junk food for more healthy snacks.

In the African American community, oral communication traditions such as jiving, playing the dozens, and boasting and toasting are common forms of interaction. Encouraging open dialogue, discussion, and exchange about the issues raised in the P.H.A.T. video are great ways for youth to share and learn information and, ultimately, for them to begin to making informed eating and activity choices.

To facilitate an effective discussion, youth leaders must always be prepared to be challenged- to face argument and counter-arguments -because these are necessary steps in hearing, believing and accepting important messages. The P.H.A.T. Guidebook includes instructions, arguments and counter - arguments to assist leaders with organized discussions with their youth.


Sample discussion topic from the P.H.A.T. Guidebook
Aren’t I too young to worry about what or how much I eat?

Counter Argument / Fact
Do you think it is important for you to pay attention to what you eat?
I don’t care, I can just start eating better when I get older. I’m not going to get a disease this young.

Even if you are young, all the grease and fat you eat can still get caught in your arteries and cause them to be clogged and hardened.

Many adolescents suffer from high blood pressure and high cholesterol, which are early signs of heart disease. Many young people already have Type 2 diabetes caused by poor diet and not being physically active. The long-term effects of Type 2 diabetes are kidney failure, blindness, and loss of toes or legs to amputation.

When you eat the wrong things and do not exercise you face such immediate consequences as:
•Feeling tired or having low energy.
•Being unable to control your weight.
•Not being able to concentrate or pay attention.
•Having trouble learning and doing poorly in school.
•Performing badly in sports.
•Catching more colds.

Most important, the habits you form when you are young are usually the ones you keep when you get older. Eating junk food can be just as habit-forming as smoking. And your bad habits become harder to break the longer you practice them. A lifetime of unhealthy habits can lead to the development of many serious diseases.

Can you eat whatever you want and still be healthy?
I don’t have to eat right cuz I just work it off. I’m skinny so I don’t have to worry about eating right.
Weight is not always an indicator of health. You can be healthy at any size and unhealthy at any size. When you don’t eat a variety of healthy foods you miss out on all the nutrients you need to help you grow and protect you from catching a cold or getting other diseases. And if you are eating lots of fat, whether or not it goes to your butt, thighs, legs, or your stomach, it is definitely sticking to your arteries and affecting your heart.